Team: Andy Maddocks
Andy has held positions as a startup technology executive, marketing executive for a business unit of United Technologies, head of e-Marketing and implementations at Cognos Corporation, and head of Strategy and Technology for a U.S.-based global charity that produces original content for television and radio broadcast, video and audio podcast, internet, social media and print publication. In these roles he’s helped build the businesses’ top line results, had P&L responsibility, improved marketing operations and strategy, developed and launched new products with novel technologies, and expanded capabilities of digital marketing, sales automation and social technologies to drive growth.
Andy has worked with customers from many leading brands and organizations including Gillette, FedEx, UPS, IBM, Digital Domain and other media entertainment companies, DoD and NIST.
Andy has a graduate degree in behavioral sciences from Harvard University and a Certificate in Strategic Marketing Management from the Harvard Business School.
Outside of the office, he’s served on advisory boards for businesses and charitable organizations. Andy’s a member of several marketing and tech organizations including the American Marketing Association, MITX and IEEE as well as serving on the Board of Warrior to Citizen, a charitable organization developing social support programs to help individuals and families facing the often complicated transition from military to civilian life.
Andy enjoys discussing emerging tech, tech investment, and continues to fulfill his longstanding passion to help his favorite nonprofit organizations.
Specialties Startup, mid-market and Fortune 50 experience, domestic and international. Inbound marketing, marketing operations turnarounds, integrated marketing strategy, & social media.
Experience w/ NGOs & nonprofits. Strengths: Executive Leadership. Digital, social and integrated marketing. Tech Investment Strategy. High Level, High Dollar Value Business Development, Presentation and Selling Skills. Predictive Analytics and Database Marketing Strategy. Customer Facing Leadership.