Posts Tagged by PR

40% off Sept. 24 Sleek writing workshop for Harris Communications Group friends!

Our colleague Christina Inge is offering a 40% discount for her September 24  writing workshop to HarrisCom friends–Our codeword is HARRIS.  Great if you’d come…and help spread the word!

–Anita Harris, Managing Director, Harris Communications Group
The Harris Communications Group is an award-winning public relations firm based in Cambridge, MA.

 

Attend Sleek’s Business Writing Bootcamp
September 24th, Impact Hub Boston
Hi!
It’s looking to be a busy September here in Boston! In your busy day, is writing a chore you struggle with? A lot of business and nonprofit professionals struggle to put words on paper or pixels.The idea is in your mind, but how do you get those ideas written clearly–and more importantly, so that you convince customers? 
Our experts will show you how to write every kind of business content better, with more confidence!
Get your tickets today and bring your professional writing skills up to the next level.
We really hope to see you there!
Christina Inge & The Sleek Marketing Team
A Full Day of Sessions to Improve Your Writing:
In this nuts-and-bolts session, Jeff Cutler will transform the lecture hall into a working content lab where the entire class will participate to create content for an imaginary (or real) organization. You’ll collaboratively come up with the strategy, ideas and execution necessary to reach content consumers.

Read More

“How To Write Killer Subject Lines & Get Results!”
Get their attention – get in the door – and get the response you desire. Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject lines are a key to your success! We’ll show you how to unlock that digital door!
Core Value PR: How to Create a Brand That’s True to Who You Are
Discover your core values and make them part of your brand personality online and offline. Learn how to blend your message and image authentically – and with power – so you can meet your marketing and PR goals.

HarrisCom Group Consults on MIT Convergence Report, 2016

MIT Dome

MIT Dome

Anita Harris and Linda Grace Kobas of the Harris Communications Group played key roles in the writing and editing of “Convergence: the Future of Health,” a report released today by the Massachusetts Institute of Technology (MIT).

The Convergence report is  aimed at accelerating a  “Convergence Revolution,” in which the tools, technologies, methods and insights of physical sciences, information technology and engineering are increasingly being employed in the life sciences to transform biomedicine, promising to enhance human health and well-being.

The Convergence report was chaired by Susan Hochfield,   former president of MIT and a neuroscientist; Tyler Jacks, Director of the David H. Koch Institute for Integrative Cancer Research at MIT; and Nobel Prize Laureate Phillip Sharp,  Institute Professor at MIT.

“It was a privilege to work with such a brilliant team on a project that holds the potential to transform biomedicine  in the US,” Harris said.

[media-credit standalone=0 name="NIH" align="alignright" width="187"]Brain image [/media-credit]

Brain image

The Convergence report draws on insights from several dozen expert participants at two workshops, as well as input from scientists and researchers across academia, industry, and government.  It includes a wide range of recommendations for advancing convergence research, but emphasizes one critical barrier above all: the shortage of federal funding for convergence fields.

As Sharp explained, “Convergence science has advanced across many fronts, from nanotechnology to regenerative tissue. Although the promise has been recognized, the funding allocated for convergence research in biomedical science is small and needs to be expanded. In fact, there is no federal agency with the responsibility to fund convergence in biomedical research.”

The National Institutes of Health (NIH) are the primary source of research funding for biomedical science in the United States. In 2015, only 3 percent of all principal investigators funded by NIH were from departments of engineering, bioengineering, physics, biophysics, or mathematics. Accordingly, the report  calls for increasing NIH funding for Convergence research to at least 20 percent of the agency’s budget.

Harris, aided by MIT graduate and post doctoral students, wrote the sections covering education and policy; a second author,  Al Hammond, a former editor at Science Magazine, wrote the scientific and technical sections.  Linda Grace-Kobas, former Cornell University News Director and a member of the Harris Communications Group, served as copy editor.  Kate Stoll of the MIT Washington office was the project manager.

dnaNIH

A forum on “Convergence: the Future of Health” will be held at the National Academies of Sciences, Engineering and Medicine in Washington, DC,  on Friday, June 24.

The report is available at http://www.convergencerevolution.net/2016-report .

The Harris Communications Group is an award-winning PR and marketing firm based in Cambridge, MA. Managing Director Anita M. Harris is a former journalist who covered health, science and technology for the MacNeil/Lehrer Report (now the NewsHour) of PBS. Linda Grace Kobas, also a former science journalist, served for many years as the Cornell University News Director

 

NuGEN Launches BaseSpace Cloud App to Help Streamline NGS Analysis

 Sequence data generated with NuGEN’s target enrichment technology can be processed in BaseSpace using new app to mark duplicates and perform quality trimming
San Carlos, CA -OCT. 6– NuGEN Technologies is pleased to announce that scientists and clinicians using its Ovation Target Enrichment System to prepare biologic samples for genomic analysis can now process resulting sequence data in BaseSpace–a cloud computing platform, hosted by Illumina, Inc.
“NuGEN’s new Ovation Target Enrichment System Data Processing Application will allow the large community of Illumina sequence platform users to further streamline the rapid and convenient workflow of our Ovation Target Enrichment System products,” said Alan Dance, VP of Marketing at NuGEN.

The Ovation Target Enrichment product line employs Single Primer Enrichment Technology (SPET), a novel approach for enrichment of genomic DNA targets or cDNA for RNA target regions. SPET products allow researchers and clinicians to quickly and accurately enrich biologic samples for sensitive detection of a wide range of genomic markers including mutations, SNPs, indels, gene fusions, alternately spliced transcripts and copy number variants.

The new NuGEN-application, published on BaseSpace on September 30, provides an intuitive user interface for uploading sequence data. The application performs quality trimming and probe trimming on the parsed data – removing data derived from bases with low sequencing quality scores and aligning high quality data to the UCSC human reference genome.
Subsequently, PCR duplicate reads created during the library amplification process are identified using a random N6 sequence, unique to the Ovation Target Enrichment System workflow positioned adjacent to the barcode index.

Output files from the Ovation Target Enrichment System Data Processing Application for BaseSpace include processed BAM files with PCR duplicates removed or marked, processed FASTQ files with duplicates removed, and UCSC bigWig tracks with duplicates removed for visualization using the UCSC human genome browser.

For full details, visit http://www.nugen.com/content/ovation-target-enrichment-system-data-processing-application.
NuGEN Technologies Inc. is a rapidly-growing, privately-held company providing innovative products and systems for the preparation of biologic samples for targeted genomic analysis. Founded in 2000 and based in San Carlos, CA, NuGEN has long been at the cutting edge of genomic technology, with accurate, cost-effective reagent kits for even the most challenging sample types. NuGEN products are used in more than 1000 leading life science institutes and in diagnostic and pharmaceutical companies in 40 countries.
Media Contact:
Anita Harris, Harris Communications Group

The Harris Communications Group is an award-winning PR and marketing firm specializing in outreach for health care, life sciences and technology, worldwide.

 

Welcome to the Harriscom Blog

Anita Harris photoHi, and welcome to HarrisCom blog–a publication of the Harris Communications Group of Cambridge, MA.
We’re an award-winning strategic communications firm specializing in integrated public relations, marketing communications and thought leadership for companies and organizations  in health, science, technology and energy fields.
The Harris Communications Group blog covers traditional and digital communications issues;  events;  cool companies, and  news of our clients.
We hope you’ll join the conversation through guest blogs or comments–and that you’ll subscribe and share our material with anyone you think would like to have it.
Anita Harris, President
Harris Communications Group
Cambridge, MA

Life Science PR: 3 Companies Validate NGS Sample Prep Workflow

MULTI-SITE STUDY VALIDATES END-TO-END RNA-SEQ SAMPLE PREP WORKFLOW FOR HUMAN WHOLE BLOOD CLINICAL SAMPLES
System integrates PreAnalytiX GmbH and NuGEN Technologies innovations to ensure reliable, reproducible, cost-effective RNA-Sequencing analysis. Corporate study alliance model critical to standardization, bringing genomics to the clinic.

San Carlos, CA and Piscataway, NJ, July 15, 2015— A multi-site study has clinically validated an end-to-end workflow for the collection, storage, transport and preparation of human whole blood samples for RNA-Sequencing (RNA-Seq). The study, initiated in January 2015, integrated products from PreAnalytiX GmbH and NuGEN Technologies, which worked collaboratively with RUCDR Infinite Biologics at Rutgers University to measure the system’s efficacy for transcriptome profiling with clinical samples.

“We have determined that the PreAnalytiX/NuGEN integrated workflow ensures reproducible, accurate and sensitive results in RNA-Seq of whole blood. Importantly, this integrated workflow enables gene expression from total RNA, allowing researchers to study both protein coding and regulatory transcripts from human whole blood,” said Dr. Andrew Brooks, Chief Operating Officer of RUCDR Infinite Biologics, who led the study. Brooks is also an associate professor of Genetics at Rutgers University and directs the Bionomics Research and Technology Center at the Environmental and Occupational Health Science Institute there.  Brooks will outline the study results on Tuesday, July 14 at the  International Leaders in Biobanking Conference, in Toronto.

“This study is critical for clinical researchers because it demonstrates that by using the combined PreAnalytiX and NuGEN workflow, scientists in laboratories around the world can confidently share not only their data but also their samples,” Brooks said.  “And, by joining forces to validate the combination of their proprietary technologies, PreAnalytiX and NuGEN have taken the lead with RUCDR to deliver the standardization needed for broader adoption of genomics in the clinic.”

Brooks explained that total RNA derived from patient blood samples is used for a myriad of clinical genomics applications—such as discovery and analysis of disease-related biomarkers, identification of new therapeutic targets and monitoring disease progression and treatment. But there are factors that present challenges to data integrity when using whole blood. Collection, storage, purification, handling and transport methods may vary. Nucleic acids can degrade during handling and processing, resulting in unreliable results and bias in transcript abundance. Whole blood also contains high levels of uninformative ribosomal RNA and reticulocyte globin RNA, which can reduce sequencing efficiencies and increase costs.  Moreover, variation between sites and operators makes it difficult to standardize results among researchers and laboratories. “If researchers across multiple sites obtain different results, we need to be sure the variations are attributable to changes in the biology and not the technology,” he said.

At the Biobanking Congress, Brooks reported tight correlation in results across three sites in New Jersey with multiple operators, using several nanograms of total RNA from each of 10 subjects. That is, using PreAnalytiX technology for extraction, storage and transportation of samples and NuGEN technology for library formation and depletion of ribosomal RNA and globin prior to whole transcriptome analysis, the study team found high reproducibility of results across sites, operators and equipment. “The combined workflow led to reproducible whole blood collection and storage; reproducible and robust RNA extraction; reproducible and consistent library creation; and tight performance correlations across and within sites,” he said.

“This integrated sample prep workflow will be important for scientists seeking new genetic biomarkers for disease. It will be valuable to pharmaceutical clinical trials for determining if a therapeutic leads to genetic changes in a particular cancer. And it is  important to the future of clinical research because it allows the development of guidelines and standards for scientists who want to share samples, not just data, globally, across sites and experiments,” Brooks said.  “Without such standardization, many results might never advance to the clinic.”

The study used the PreanalytiX  PAXgene Blood RNA System for whole blood collection, storage and RNA extraction and NuGEN’s Insert Dependent Adaptor Cleavage (InDA-C) technology from the NuGEN Ovation Human Blood RNA-Seq System  to prepare strand-specific RNA-Seq libraries and for ribosomal/globin depletion. RUCDR Infinite Biologics oversaw sample collection, processing and data analysis.

About NuGEN

NuGEN Technologies is the leader in providing solutions which make biological samples accessible for genomic analysis, enabling scientists to capture the truest biology achievable, independent of the quantity or quality of the samples. The company has commercialized numerous proprietary DNA and RNA sample preparation products for use in research and diagnostic applications. Founded in 2000, NuGEN Technologies, Inc. is privately held and headquartered in San Carlos, CA. For more information please visit www.nugen.com

About RUCDR Infinite Biologics

RUCDR offers a complete and integrated selection of biological sample processing, analysis and biorepository services to government agencies, academic institutions, foundations and biotechnology and pharmaceutical companies within the global scientific community. RUCDR provides DNA, RNA and cell lines with clinical data to hundreds of research laboratories for studies on mental health and developmental disorders, drug and alcohol abuse, diabetes and digestive, liver and kidney diseases. RUCDR completed an $11.8 million expansion and renovation of its facilities in May 2013. Read more at www.rucdr.org

NuGEN and Ovation are registered trademarks of NuGEN Technologies, Inc.. PreAnalytiX and PAXgene are registered trademarks of PreAnalytiX GmbH.

The Harris Communications Group is an award-winning Life Science PR and thought leadership firm based in Cambridge, MA. 

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HarrisCom’s Harris & Pirozzolo speak on book publishing for business

amhimage-FBAnharris | Harris Communications Group
Harris Communication Group  Managing Director Anita M. Harris and colleague Dick Pirozzolo told independent PR  practitioners how  book publishing for business can enhance your reputation and your clients’ –yesterday at the Weston Public Library.
As  published authors and PR professionals,  the pair discussed how books enhance professional prestige and thought leadership, underscore expertise, establish authority, create numerous spin-off media opportunities and generate passive income.
Topics included:
– How to get a publisher to buy your book
– Self-publishing in the internet age
– The value of e-books
– What every winning book proposal must include
– Crowdfunding, pricing your book, and other money matters
– How to market your book
Dick Pirozzolo is the author of three books on homebuilding and two corporate biographies. Anita Harris is the author of Broken Patterns,  and Ithaca Diaries, two nonfiction works that have established her as a forward-looking social and business culture authority.

–Anita M. Harris
Anita Harris is the managing director of the Harris Communications Group,  an award-winning public relations firm specializing in integrated strategic communication, content marketing and thought leadership for clients in healthcare, life sciences, technology, energy and education,  worldwide.  Contact us!

HarrisCom’s Harris and Pirozollo to speak on book publishing for business Oct. 30, 2014

amhimage-FBAnharris | Harris Communications Group
Harris Communication Group  Managing Director Anita M. Harris and team member Dick Pirozzolo will speak  on book publishing for business at the Weston Public Library at 12N on Thursday, October  30, 2015.
As  published authors and PR professionals,  the pair will discuss how books enhance professional prestige, underscore expertise, establish authority, create numerous spin-off media opportunities and generate passive income.
Topics will include:
– How to get a publisher to buy your book
– Self-publishing in the internet age
– The value of e-books
– What every winning book proposal MUST include today
– Crowdfunding, pricing your book, and other money matters
– How to market your book
Dick Pirozzolo is the author of three books on homebuilding and two corporate biographies. Anita Harris is the author of Broken Patterns,  and Ithaca Diaries, two nonfiction works that have established her as a forward-looking social and business culture authority.This event is free to members of  the  Boston’s Independent Practitioners Network (IPN) of the Public Relations Society of America– and $10 for guests.
Please bring your own lunch. Register.

–Anita M. Harris
Anita Harris is the managing director of the Harris Communications Group, an award-winning PR and marketing firm based in Cambridge, MA.

 

Energy Sage joins with local Chambers of Commerce on solar energy for members

Our Cambridge Innovation Center colleagues at  EnergySage, Inc., have launched a partnership with Chambers for Innovation and Clean Energy, a national network of local chambers of commerce,   to help local Chambers and their member businesses install solar energy systems.

top-10-citiesAnharris | Harris Communications Group

According to the July 30, 2014 release:

Under the partnership, businesses that are members of a local chamber can use an innovative and user-friendly online solar marketplace at no cost. Users receive quick and easy options for putting solar on their commercial or residential buildings.

The Metro South Chamber of Commerce in Massachusetts is the first local chamber to take advantage of the new partnership. “Lowering costs, saving time, and creating local jobs is a winning combination that strengthens business and increases profits,” said Christopher Cooney, president and CEO of the Metro South Chamber. “The EnergySage process makes it easy for our chamber members to receive multiple quotes, learn about tax credits, and gauge potential long-term gains.”

 “The EnergySage process makes it easy for our chamber members to receive multiple quotes, learn about tax credits, and gauge potential long-term gains.”

Through the partnership, chamber members will have access to robust solar options, an instant estimate of the costs, savings, and financial options and the ability to include local companies in the price comparisons. Chamber businesses that create a free account on the EnergySage Solar Marketplace will receive quotes from multiple pre-screened and high-quality solar installers, easing the process of shopping for the right solar system. EnergySage will make a donation – ranging from $250 for residential systems to up to $5,000 for large commercial systems – to the local chamber of commerce whose members go solar through the EnergySage Marketplace.

“EnergySage is excited about this national partnership with Chambers for Innovation and Clean Energy,” said John Gingrich, Head of Corporate Development for EnergySage. “We understand that solar can be complex for business owners and this partnership offers a great opportunity to help these decision-makers choose solar with ease.”

Diane Doucette, Executive Director of Chambers for Innovation & Clean Energy, called the partnership a “win-win” for local chambers and their member companies. “Chambers are always on the lookout for valuable no-cost services for member companies,” Doucette said. “Our EnergySage partnership offers the added benefit of providing chambers with additional revenue for helping their member companies go solar.”

ABOUT CHAMBERS FOR INNOVATION AND CLEAN ENERGY

Chambers for Innovation and Clean Energy (CICE) is a national network of local chambers of commerce that recognize the economic development opportunity of clean energy. CICE works with local chambers to offer programs that help them and their member companies successfully navigate and prosper in the clean energy space. Through their clean energy information hub, CICE provides easy access to clean energy information, incentives, best practices, and an opportunity for local chambers to connect with clean energy experts throughout the country. www.chambersforinnovation.com

ABOUT ENERGYSAGE, INC.

The EnergySage Solar Marketplace, a comprehensive national consumer destination site for solar photovoltaics (PV) systems. The EnergySage Marketplace transforms the complex Solar PV shopping process into a simple online comparison-shopping experience, by enabling consumers to compare quotes from multiple pre-screened installers in an apples-to-apples format across all financing options. The unique, innovative platform provides unprecedented levels of simplicity, choice and transparency, all at no cost to consumers.

The EnergySage platform helps to reduce prices and make solar PV systems more accessible to a larger portion of the population. Its goal is to drive exponential increases in market adoption of solar. EnergySage’s benefits extend to providers such as manufacturers, installers, financiers and other professionals involved in the solar PV sales process as well, through increased consumer awareness, knowledge and demand for their services. By creating efficiencies in both the buying and selling processes, EnergySage slashes the time and effort required by consumers and installers, significantly reducing customer acquisition costs, boosting consumer confidence, and ultimately accelerating mass-market solar adoption.

EnergySage has received two prestigious SunShot Awards from the Department of Energy to develop and commercialize the Solar Marketplace. www.energysage.com.

–Anita M. Harris
The Harris Communications Group is an award winning PR and marketing firm with clients in health care, life sciences, technology and energy, worldwide. 

 

HarrisCom Advisors To Address Data Mining Meetup June 18, 2014

 

The Boston Data Mining Meetup will feature Mark Kon and Eric Morris, both of whom are advisors to the Harris Communications Group.  The talks , to begin at 6:30 pm on Wednesday, June 18, will explore the application of both neural networks and machine learning in the financial markets–followed by networking and refreshments.   For  location or more information–please sign up on line or email info@harriscom.com.

    Professor Mark Kon of Boston University will present: “Some background on machine learning and its uses in financial prediction”Machine learning is still a growing field in both its theoretical aspects and its applications.  It is being applied to such areas as robotics, self-driving cars, and  computational biology/drug discovery.   Its origins lie in artificial neural network theory, which beg

[media-credit standalone=0 id=1 align="alignleft" width="114"]Mark Kon[/media-credit]

Mark Kon

an an evolution in the 90s toward the broader field of machine learning.  The area is based on some simple principles which I will discuss. The first is the  universality of feature vectors, i.e., the possibility of encoding all objects into strings of numbers.  The second is the “geometrization” of learning, i.e., the translation of learning problems into geometrical location tasks, and the third is the so-called kernel trick.  I will explain the basic ideas and give examples of applications in financial and other areas.

  • About the presenter:  

    Mark Kon is a professor of Mathematics and Statistics at Boston University, and is also a faculty member in the Neuroscience and Bioinformatics programs.   His areas of research  have included neural networks, machine learning, computational biology, and quantum computation.   He studied mathematics, physics, and psychology at Cornell, and mathematics at MIT.

    Entrepreneur Eric Morris presents “Introduction to Neural Networks in Financial Market Analysis”

    Neural networks for machine learning have a rich history and recent resurgence in applied problems across a wide range of fields, especially where it is challenging to write rule-based programs. In this talk we will briefly explore the biological foundation of neural networks and why the human brain can be a highly advantageous paradigm from which to construct analytic hypotheses. After an introduction to biological neural networks, we will explore the application of these characteristics to artificial neural networks and their components. Finally, we will use what we have learned to demonstrate a practical application of applying neural networks to financial data to generate a predictive hypothesis.

    About the presenter:

    Eric Morris is consulting out of the Cambridge Innovation Center and working on several projects in the finance and technology space. He recently left the French firm Capgemini where he was a consultant on strategy and technology to Fortune 500 clients. Eric graduated with honors from Cornell University where he earned a double major studying Biology (concentrating in biotechnology and business) and Applied Economics and Management in Cornell’s College of Agriculture and Life Sciences School and Dyson School of Applied Economics and Management respectively.

    –Anita M. Harris

    Anita Harris is managing director of the Harris Communications Group, an award-winning marketing and PR firm based in Kendall Square, Cambridge, MA.  She, in fact, suggested both speakers to Meetup Organizer Sheamus McGovern.

HarrisCom Co-Sponsors April 8 Home Energy Monitoring & Privacy Event

Screenshot 2014-03-22 09.10.07Anharris | Harris Communications Group
We’re pleased to co-sponsor  the 360 Chestnut  and BTW [Behind the Walls Magazine ] event

DOES YOUR HOUSE KNOW TOO MUCH ABOUT YOU?
What:  Panel presentation: impact of home energy monitoring devices on privacy
When:  April 8th, 2014
Where: Cambridge Innovation Center, 1 Broadway,Cambridge, MA Havana 5th Floor
With:  Deborah Hurley, Jim Bride, Joseph Kolchisnky, Jason Hanna, and Daniel Hullah. Moderated by Alexandra Hall & Harold Simansky

Google’s recent acquisition of “smart thermostat maker NEST” was met with excitement in the home energy world—Google is finally recognizing the importance of energy efficiency. But now that the excitement has died down, people are realizing that Google will be in their homes more intimately than ever before. What does this mean for Americans’ already compromised privacy?

On April 8th at the Cambridge Innovation Center in Kendall Square, 360Chestnut, Inc., and BTW: Behind the Walls magazine will host a panel discussion titled, “Does Your House Know Too Much About You?” Featuring experts on the home energy industry and “green” home improvement, the panel will address the looming issue of “smart” home monitoring devices: with sales expected to increase by 300% by 2020, are we giving up too much of privacy when embracing them?

The panel will include Deborah Hurley, a fellow at Harvard University’s Institute for Quantitative Social Science; Jim Bride, Founder and CEO of Energy Tariff Experts, LLC; Joseph Kolchinsky, Founder and Managing Director of OneVision Resources; Jason Hanna, Founder and CEO of Embue and Daniel Hullah, Partner and COO of Rockport Capital.  The moderators will be Harold Simansky, Founder and CEO of 360Chestnut Inc, and publisher of BTW: Behind The Walls and Alexandra Hall, Executive Producer of 360 Chestnut Inc, and Editor-in-Chief of BTW: Behind the Walls and COUPBoston will be the moderator.

The Panel:

Deborah Hurley is is a Fellow of the Institute for Quantitative Social Science (IQSS) at Harvard University and directed the Harvard University Information Infrastructure Project. At the Organization for Economic Cooperation and Development, in Paris, France, she was responsible for drafting, negotiation and adoption of the OECD Guidelines for the Security of Information Systems. Prior to joining the OECD, she practiced computer and intellectual property law in the United States. Hurley is Chair, Board of Directors, Electronic Privacy Information Center. She carried out a Fulbright study in Korea and is the author of Pole Star: Human Rights in the Information Society, and other publications. Hurley received the Namur Award of the International Federation for Information Processing (IFIP) in recognition of outstanding contributions, with international impact, to awareness of social implications of information technology.

Joseph (Joey) Kolchinsky is the founder and Managing Director of OneVision Resources, a company that merges his curiosity with technology and passion for simplicity. The firm is redefining excellent service for the modern family, providing comprehensive and stress-free support to members across a growing range of needs including personal technology, smart home design, and health management. Joey lives in Boston with his wife Jennifer and daughter Penelope.

Jim Bride has over a decade of experience in the energy and environmental industries. He launched Energy Tariff Experts, LLC to address an unmet need in the marketplace for accurate utility rate and energy cost information to enable more informed energy investment decisions. Prior to Energy Tariff Experts, Jim spent over four years at EnerNOC, a pioneering Smart Grid firm.

Jason Hanna is the CEO & Founder of Embue; a Boston-based company developing connected heating & cooling controls for residential and small commercial application. Jason is also the Founder & Board Chairman of Greentown Labs, a Boston-area incubator for clean energy and hardware companies, now home to over 40 emerging start-ups. Jason previously worked in high technology and was responsible for building an organization that automated over $1B of transactions for EMC Corporation.

Daniel Hullah is a Partner and COO of RockPort Capital a multi-stage venture capital firm that invests in the areas of alternative and traditional energy, mobility, and sustainability.  Daniel is an active member of the screening and diligence team and has worked on multiple transactions in several key cleantech sectors most notably solar energy and green buildings.  One such company is EcoFacto, a leader in home energy management, providing user-friendly active management of residential and small commercial thermostats using a Software-as-a-Service (SaaS) model.

Harold Simansky (moderator)  is the founder of 360Chestnut.  Before 360Chestnut he was involved in the creation of Green Guild of MA, LLC, a full-service energy audit and home weatherization company that has helped over 1,000 Massachusetts home owners make their homes more energy efficient.  Earlier, Harold was the developer of one of the first green, LEED-certified residential buildings in the Boston-area.  Harold also has experience in the world of finance and as a consultant with Bain & Company. He is a graduate of the MIT Sloan School of Management and Brandeis University.

Alexandra Hall (moderator) has more than ten years’ experience as a critic, lifestyle writer and editor of lifestyle topics in Boston and beyond. Alex has covered fashion, travel, entertainment, food, beauty, books, and the arts. She is currently editor-in-chief if COUP Boston, the city’s only luxury digital lifestyle magazine, and a freelance writer for publications including: Condé Nast Traveler, Bon Appétit, Town & Country, and Elle Decor.

360Chestnut is a multi-platform media company that helps consumers make their homes more sustainable, healthy and energy efficient.  This free-to-the-consumer service provides engaging experiences, expert information and personalized access to the 5000+ rebates that pay homeowners to be more energy efficient, as well as a connection to those who can do the work.  360Chestnut also published BTW: Behind the Walls magazine in partnership with the Wall Street Journal.

BTW: Behind the Walls is a quarterly magazine focused on healthy, sustainable and beautiful homes.  It is created in partnership with the Wall Street Journal and is distributed to more than 50,000 Wall Street Journal subscribers in MA, NH and VT.

COUPBoston is a multi-platform online magazine dedicated to all things innovative and forward thinking in Boston’s lifestyle community.

Info@360 Chestnut.com

–Anita M. Harris, Managing Director,  Harris Communications Group, an award-winning PR and marketing firm based in Cambridge, MA that  advised 360 Chestnut on outreach for this event. Anita  is also the author of Broken Patterns, Professional Women and the Quest for a New Feminine Identity and the  publisher of New Cambridge Observer.

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